The most celebrated collegiate basketball rivalry between La Salle and Ateneo was broght into new heights when Adidas came to sponsor both school’s athletic apparel needs. It’s a win-win situation. Athlete’s wear performance enhancing apparel (arguably) while the Sponsors take one of the best way of brand exposure. And while Adidas enjoys the brand exposure brought by these two Varsity... 

Onitsuka Tiger shoes by Asics will open a store here in the Philippines. It’s first store will be located at Greenbelt 5, Makati, Philippines. Currently, there are fifteen (15) countries with Onitsuka Tiger stores. For those of you who do not know what Onitsuka Tiger is, it is a brand of Asics which specializes in the manufacturing of sports shoes. Have you tried Onitsuka Tiger? I’d like...